OTT Trends and the Growth of FAST Streaming Services

Recently, OTT services get more info have become extremely popular with many viewers.

After COVID-19, home entertainment time grew, leading to higher OTT usage.

OTT is a service that provides diverse media through online networks.

Netflix, Watcha, and TVING are well-known examples.

Unlike traditional cable TV, users can choose what they want to watch at any time.

There are many reasons why OTT has become popular.

First, users can access many genres in one place, giving them more options.

Films, series, and variety programs can be selected by preference.

Another benefit is its lower cost compared to classic TV services.

Watching on phones or tablets anytime is a major benefit.

However, as subscription fees keep rising, more people feel financial pressure.

As a result, attention toward free services is increasing.

Free platforms supported by ads let people watch without cost.

This is especially attractive to users who care about budget.

FAST platforms are emerging as a new type of free streaming model.

An example is KT’s “Gi Live,” which attracted many users.

FAST is expected to become a new revenue model while the paid TV market stagnates.

The main benefit of free platforms is zero subscription fees.

It allows access to many contents, increasing selection options.

However, users must watch advertisements, which can be inconvenient.

In addition, the quality can be inferior to premium platforms.

OTT and free platforms are expected to grow further.

Free models could gain stronger popularity.

Cost-free entertainment remains attractive to users.

In conclusion, combining premium OTT quality with free access matters.

If both advantages are used properly, users can gain better experiences.

The future of streaming services is exciting to watch.

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